Muse

Meta launched Muse, a proactive personal AI agent operating across Meta platforms, distinct from the previously tracked Muse Glimmer and Muse Spark 1.1 models. Its proactive, cross-platform nature raises unresolved enterprise data governance questions. No government action has been filed, but the agentic scope introduces meaningful data handling concerns for enterprise users.

Enterprise guidance

Enterprises should assess what user and organizational data Muse can access and act upon across Meta platforms before permitting employee use. The proactive agentic behavior increases the risk of unintended data exposure or action beyond user intent. Review Meta's data processing terms for this agent specifically, as they may differ from standard Meta AI agreements.